Presentations

Integrated social media strategy

How to build a social media strategy
July 2010
Social media is the buzzword of the day, but do you know what it means to your business? And do you know how to integrate it with your other online activities? This presentation provides and integrated strategy framework, along with a clear approach to developing an effective social media strategy.
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Good enough design

Will “Good enough” kill the digital design agency?
May 2010, Academy of Art College lecture, San Francisco
A lot has changed since the early days of web design, when tools were scarce and skills were in high demand. Design tools, platforms and patterns have become ubiquitous (and often free). Does this spell the end for digital design agencies?
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Twitter 101+

Twitter 101+
January 2010
Want to know the basics of Twitter, and then take it a bit further? Here’s my take on the popular microblogging platform, and what you need to know to make the most of it.
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What is Web 2.0

What is Web 2.0?
June 2005
When the term Web 2.0 first emerged, many businesses wondered what it meant for their business, and whether it was relevant. This presentation outlines thinking done while at MetaDesign, and how Web 2.0 was relevant to clients.
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