Amber Naslund wrote a piece today about why she believes the social media “industry” has a credibility problem. In it, she decries four basic failures of people who claim to be experts in social media (direct quotes):

  • We talk too much about the value of our time rather than putting it to good use
  • We cannibalize our own
  • We’re intolerant of missteps
  • We talk about conversation, but we focus a great deal on the tools. And, on ourselves

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